After the collaboration, it disappeared without a trace, with no new skins or events every week. What prompted the developers to adjust the skin release schedule? (Part 3)

Mahjong, simulation, social interaction, and all sorts of other activities are planned, as if creating a space to make room for other games. TiMi Studio has many games, but the design of "Yuanliu Zhizi" is actually a prelude to the launch of the new game "Honor of Kings World". Leave the competitive battlefield and step into a brand new immersive open world. Follow the storyline, kill monsters to level up, and interact with hero characters. It is an RPG with a unique flavor.

The organizers even used the Lu Ban No. 7 skin and points-based lucky draw tickets to promote "Honor of Kings World," requiring players to complete specific chapters to unlock rewards. Did this activity work? It doesn't seem so. Observing the game's performance, it doesn't seem to have attracted many "Honor of Kings" players. The official explanation is that it focuses on narrative space and continuing the nostalgia. Strangely, even true fans aren't very interested. There are a few posts on forums offering tips and tutorials, but their readership is far less than a single data analysis article from the "Honor of Kings Camp" (a popular gaming platform).

The frequency of skin application is low, but the number remains the same.

The logic behind skin releases has changed. Previously, collaboration sets, with around four skins, would be released in installments. For example, the Amber Era skin set took two weeks to release, allowing for further exploration of earlier versions. Even the Lunar New Year limited-edition skins were released in two batches around the same time to maintain activity. In contrast, the approach of the past two years has been more about preparation, achieving sales targets, and promoting laziness—releasing all at once, followed by periods of inactivity, implying a lack of planning and allowing everyone to create their own skins.

Furthermore, the improved skin quality and stronger discounts—the original price of 1788 points is now 50% off, along with a free personalized button—have indeed boosted sales and indirectly increased the frequency of skin giveaways, seemingly targeting a different consumer group. Despite this, online information still suggests that the game's revenue remains unchanged, its earning power is strong, the release frequency has decreased, but the number of skins hasn't decreased, leaving a buffer period, at most offering discounts through giveaways. Do you prefer the past arrangement or the current quarterly releases?

The period of inactivity has its pros and cons, with discussions dragging down the overall level. At the same time, it gives players more time to explore other games from TiMi Studios, reducing the core focus of Honor of Kings and intentionally giving all works equal playing field.

Image source: Internet