2026 World Cup: The government has stated that foreign influencers holding tourist visas will not be allowed to monetize World Cup content.

2026-06-19 13:47

2026 World Cup: The government has stated that foreign influencers holding tourist visas will not be allowed to monetize World Cup content.


The World Cup, a grand event held every four years, brings enormous benefits to the countries that win the bids. It boosts tourism, food, accommodation, and transportation. Just like a global idol's concert, fans from all over the world gather to experience the unforgettable atmosphere, the adrenaline rush, and the excitement of scoring a goal. This is very different from watching a replay on your phone. One is a firsthand experience, while the latter is more like absorbing information.

The United States, as the host country, certainly didn't hold back on making money. The exorbitant entrance fees, costing hundreds or thousands of US dollars, even prompted airlines to make a joke, using controversial promotions on billboards to compare prices: a flight to Portugal costs only $799, while watching the Portuguese team costs $3,870—a world of difference, showing consumers' sobering awareness.

This World Cup has been plagued by an absurd number of negative news stories, with many netizens suggesting it should be canceled and moved to next year, with a different organizer. Racial and nationality discrimination is rampant, and legal regulations are extending to online influencers. The US government is wary of foreigners currently watching the games on tourist visas who are caught attempting to profit from World Cup content; they will face legal consequences. To some extent, online traffic does involve monetary gain. Doesn't this regulation essentially restrict travelers from filming matches and celebrations and prohibit their posting on social media?

Image source: Internet


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